: The study aims to identify and rank the major strategies

joya shiddiqie


Green Supply Chain Management (GSCM) adds ‘green’ component to the conventional supply chains by including practices like green operations, green design, green manufacturing, reverse logistics and waste management (Srivastava, 2007). GSCM has been gaining much attention of academia and industry over the last few years. The companies cannot afford to ignore environmental issues in today’s competitive business environment.

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Alhola, K.P. (2008). Promoting environmentally sound furniture by green public procurement. Ecological Economics, 68, 472-485. http://dx.doi.org/10.1016/j.ecolecon.2008.05.004

Azzone, G., & Noci, G. (1998). Identifying effective PMSs for the deployment of green manufacturing strategies. International Journal of Operations & Production Management, 18(4), 308-335. http://dx.doi.org/10.1108/01443579810199711


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